It assists you in deciding what changes you should make to your content marketing strategy.
The time spent on the page is one of Google's ranking factors. Therefore, determining the average time spent on a page is crucial.
When a piece of content appears in the SERP, a high CTR can show that the user is interested in it (Search Engine Results Page).
Keyword ranking determines how your content rank or place for a specific keyword or phrase when found via organic search.
The conversion rate is the percentage of users who accessed your content and took an action.
Social media is a vital and efficient tool for promoting brands, driving traffic to websites, and producing conversions.